Incorporating Mobile Technology Interventions for Process Automation by NGOs

February 16, 2017 12:00 AM
  • social app hub

Mobile technology has created the potential for drastic change within the non-profit sector. It offers instant communication, enables access to information, and phones, as well as data plans, are increasingly becoming affordable. Incorporation of mobile technologies has allowed some NGOs to significantly improve their impact and visibility. Despite the innumerable examples of successful incorporation of mobile technology for social good based solutions by NGOs, it is worth pondering whether they can replace other types of interventions.

Deconstructing mobile devices

To assess the opportunities for NGOs to incorporate mobile technologies, it is necessary to understand the mobile ecosystem. Hardware and services are the two fundamental components of mobile devices. They work in tandem. A device’s hardware includes sensors such as the accelerometer and gyroscope while examples of the services component include the voice and data channels.

Solution configuration

Given the wide range of mobile devices available, it is possible to select a configuration of hardware and services suited to the requirements of an NGO. For instance, OneWorld Foundation India used the phone’s GPS and camera to record usage of sanitation facilities in rural areas while Pratham Books relied on the most basic feature of phones to implement a missed call based solution for their “Missed call do, Kahaani Suno” project which distributed audio stories in response to missed calls from children. While OneWorld’s solution required human intervention to take pictures of sanitation facilities, Pratham’s intervention was accessible to end users solely through automated means.

Automation possibilities

When assessed from an operations management perspective, the means of execution of an organization’s processes range along the continuum from manual to automated. An NGO’s usage context will influence the choice of degree of process automation. Factors such as end user’s access to mobile devices and availability of network or data connectivity on site must be considered. Notwithstanding the automation possibilities, deliberate thought must be given to the extent of human facilitation to be maintained. While reconfiguring their processes, NGOs should aim to retain flexibility in case the degree of automation needs recalibration based on feedback from end users. To minimize resource wastage, NGOs could pilot the proposed automation without actually developing the solution. For instance, it is possible to visualize Pratham Books running a pilot by manually disconnecting incoming calls to simulate the missed call functionality and returning the call with an audiobook.

Conclusion

Given the resource constraints faced by NGOs / NPOs, it is important to deliberately assess the possibilities for process automation. Where feasible, self-service solutions akin to Pratham Books’ “Missed call do, Kahaani Suno” project should be implemented. However, the advantages of human facilitation should not be ruled out unless warranted by the usage context.

Share this:
Can Mobile Technology based solutions replace other types of interventions by NGOs

First step would be to understand the mobile ecosystem

The next would be to choose the most suited configuration from an array of devices

The extent of automation would need to be evaluated based on end user's access and data connectivity

NEWSLETTER SUBSCRIPTION

Get the latest news from the social good space by signing up to our newsletter.
Subscribe

Submit an Idea

Do you have an idea for an app related to social good? Exceptional ideas will be considered for funding by Vodafone Foundation.

Submit

Case Studies

Tech-based Tool to Create Social Impact logo
Outline India (OI) is a Gurugram based for-profit social research...
Social Outcasts Mainstreamed Through Technology logo
By Kavitha Srinivasa Prachi Patel, Manager, Technology...
An app for eco-friendly cooking logo
Kavitha Srinivasa Introduction Kitchens in semi-urban and rural...
Driving Impact through Tech - A story on how technology is changing the livelihoods of farmers in India logo
Rikin Gandhi, who once aspired to be an astronaut in the US space...
Sankalp Taru G1 Plant A Tree logo
The importance of trees cannot be overstated. Trees are vital as...

Interviews

Mobile services help scale up NGO operations logo
By Kavitha Srinivasa Can you throw light on Diona? How did you...
SANA: Social Awareness, Newer Alternatives
By Kavitha Srinivasa Introduction A trained lawyer and...
‘I dream of an India whose villages are smokeless!’ logo
By Kavitha Srinivasa Introduction: Envirofit India, part of the...
A mobile app aimed at impacting 10 Million teachers logo
By Kavitha Srinivasa Introduction: ChalkLit, a mobile app from...
Use GIS & Google Earth® for accurate sanitation mapping  logo
By Kavitha Srinivasa Introduction Shelter Associates (SA) a...